Some big news out of London to report, as E-Lites are delighted to announce a new partnership with The O2.
The O2 is one of the biggest and best entertainment centres in Europe, housing a cinema, exhibition space, multiple bars and restaurants and the O2 Arena itself. The O2 attracts the biggest names in music over the years, seeing live shows from such artists as AC/DC, Lady Gaga, Elton John, Justin Bieber, The Rolling Stones, and Madonna, to name but a few.
We are now part of this legacy, with our famous dancing baby advert aired on TV screens around the venue and E-Lites branding around the arena itself.
In a ground-breaking deal, it also means that visitors to the O2 are able to use E-Lites around the O2 entertainment district and in the VIP suites, as well as being able to buy E-Lites on-site from designated E-Lites areas.
Adrian Everett, E-Lites Group CEO said: “Partnering with The O2 is a momentous step for E-Lites and a key milestone in our brand journey. E-Lites was in fact born out of our time working in the entertainment and leisure industry. We were inspired to seek out a viable alternative to cigarettes after the smoking ban came into effect so we are thrilled that such a prestigious venue has recognised the benefits of offering visitors the opportunity to use e-cigs on site.”
So if you’re gearing up to go to the O2 some time soon, you can top up your E-Lites there, and soak in a great show and memorable experience at the same time.
Source:
http://www.e-lites.co.uk/e-lites-blog/exciting-new-partnership-with-the-o2-announced/